Google Analytics is key to figuring out what’s happening with the traffic that comes to your site. Once installed you’ll be able to track how long people have stayed on your site, which pages they moved through, even the demographics and devices you users are on.

This makes Google Analytics a powerful tool in figuring out what you need to be doing on your website.

Head over here and find out how to set it up on your site:

https://support.google.com/analytics/answer/1008080?hl=en&utm_medium=et&utm_campaign=en_us&utm_source=SetupChecklist

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